For a better book we will custom design your pages and type and create a professional cover to suit it. Art and photos can be scanned and included. You receive page proofs and can correct the text and design. Custom books are important when you want to sell your book in stores and need an eye-catching book. The design fee is a one-time charge that supplies high quality master files and complete, professional quality control. A $100 deposit is required to create a production package, and is fully credited against production costs.